The first travel rewards programme from a major holiday rental platform is here! One Key, the most comprehensive rewards programme that we’ve ever created, powers the traveller experience to drive more demand for you.
Welcome to One Key™
Meet our travel rewards programme: One Key
Now with the flexibility to earn and use rewards across Expedia, Hotels.com and Vrbo, travellers can unlock a world of opportunity—and so can our partners.
It’s simple, flexible and more rewarding for you and your guests.
One rewards programme, three brands, countless ways to benefit.
We’re constantly looking for ways to improve the travel experience. By bringing our traveller brands together to create a single programme, guests have the freedom to earn and use rewards across various eligible elements of a trip. This means more visibility with valuable travellers for you than ever before. With One Key, you can:
- Maximise revenue potential with Expedia Group-funded OneKeyCash™, our new rewards currency. Members can earn OneKeyCash any way they travel—and they could use it on eligible trips with you.*
- Reach frequent travellers with a programme that assesses member eligibility annually (as opposed to providing lifetime membership).
- Increase your exposure to high-value travellers booking across our traveller brands and every type of trip — eligible hotels, holiday rentals, car hires, flights, cruises and more.
*OneKeyCash is not redeemable for cash and can only be used on Expedia, Hotels.com and Vrbo.
Members drove approximately 3x the gross bookings per customer, over 2x the gross profit per customer and 2x the repeat business versus non-members.
Expedia Group, global bookings on Expedia.com and Hotels.com, 18 months, 2021 - 2022
Unlock the benefits of One Key
Make the most of One Key today and ensure your property is in the best shape to stand out from the crowd. To optimise your listing, include amazing photos, headlines and property descriptions. And make sure your rates and calendar are accurate and competitive.
95% of members are planning to travel for leisure in the next 12 months, compared to 67% of non-reward members.
Expedia Group, consumer survey with Wakefield Research, March 2023
Learn more about the One Key
One Key is the most comprehensive travel rewards programme we've ever created. Bringing Expedia, Hotels.com and Vrbo together within a single travel suite, One Key gives members the freedom to be rewarded any way they travel — on eligible flights, car hires, hotels, holiday rentals and more.
Previously, Expedia Group had separate travel rewards programmes for Expedia and Hotels.com, and no rewards programme for Vrbo. These individual programmes used different reward structures and offered no ability to earn and use rewards between the two. One Key replaces Expedia Rewards and Hotels.com® Rewards and introduces a first-ever rewards programme to Vrbo.
Not only can travellers earn rewards with our three brands — Expedia, Hotels.com and Vrbo — they can earn across different trip products too: eligible hotels, holiday rentals, car hires, flights, cruises and more. One Key also introduces OneKeyCash, the new rewards currency travellers can earn as a percentage of purchases, which can then be used to discount eligible future travel when booking on Expedia, Hotels.com and Vrbo.* One Key brings Expedia, Hotels.com and Vrbo under one simple, easy-to-use and flexible travel rewards programme.
*OneKeyCash is not redeemable for cash and can only be used on Expedia, Hotels.com and Vrbo.
One Key launched in the US in July 2023, with additional markets to follow starting in 2024. Our other travel rewards programmes will remain in place in any market where One Key has yet to launch.
No, partners are automatically included as part of this change and do not need to take any action to take advantage of the increased demand created by One Key.
For more details on One Key, please visit https://www.vrbo.com/one-key.
OneKeyCash redemption is only available to properties using USD currency and those not integrated with property management software.
Related content
